CRM & Marketing

Turn every visit into the next one

The best time to bring a customer back is before they've forgotten you. BOOKAR's built-in marketing tools handle the reminders, follow-ups, campaigns, and review requests automatically — so your diary stays full without you lifting a finger.

BOOKAR CRM and marketing dashboard

No calls needed

Bookings come in automatically

More return visits

From automated follow-ups

More reviews

Requested at the right moment

No extra apps

Everything built into BOOKAR

Grow Revenue

Great service is only half the job. Retention does the rest.

A customer who leaves happy is an opportunity. One who leaves and doesn't come back is revenue walking out the door. BOOKAR closes the gap between a first visit and a loyal regular — through automation that runs in the background while you focus on the workshop.

  • 24/7 Online Booking

    Customers book whenever it suits them — your bays fill up without a single phone call.

  • Automated Reminders

    MOT, service, and tyre check reminders go out automatically by SMS or email — keeping your diary full between visits.

  • Declined Job Follow-Ups

    When a customer declines additional work, BOOKAR follows up automatically — turning a missed opportunity into a future booking.

  • Text & Email Campaigns

    Drive bookings when you need them most. Send targeted campaigns to specific customer segments in minutes.

Reviews

Your reputation, working for you around the clock

New customers don't take your word for it — they take your customers'. BOOKAR requests reviews automatically after every job, at the moment customers are most likely to say something positive. Over time, those reviews build the kind of online reputation that brings in new business on its own.

  • Automatic review requests sent after job completion
  • Google Reviews integration — pull existing ratings onto your website
  • Positive reviews directed to Google, Trustpilot, or your platform of choice
  • More reviews means better local search rankings
  • No chasing, no awkward asks — fully automated
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One Platform

All your customer communication, in one place

Texts, reminders, campaigns, and review requests — sent from BOOKAR, tracked in BOOKAR, replied to in BOOKAR. No switching between apps. No wondering if a message was sent. No losing the thread of a conversation when a staff member changes.

  • Two-Way Messaging

    One dedicated number for all outbound and inbound SMS — reminders, marketing, and replies all handled in one inbox.

  • Templates & Campaigns

    Pre-built templates make it fast to send a promotion, a follow-up, or a seasonal push without writing from scratch every time.

  • Customer Profiles

    Every message, reminder, and campaign is logged against the customer record — so your team always has the full picture.

  • Foolproof Automations

    Set it up once. Reminders go out at the right time, follow-ups fire on schedule, and review requests are sent automatically — no manual work.

Fully Connected

Marketing that knows what's happening in your workshop

Because CRM and marketing live inside BOOKAR — not bolted on from outside — they connect directly to your calendar, work orders, and payments. Nothing slips through the cracks, nothing gets double-booked, and nothing needs syncing.

One Shared Calendar

Bookings, check-ins, and reminders all live on a single calendar. Online bookings block availability in real time — no over-bookings, ever.

Linked to Work Orders

Follow-ups and declined job reminders fire automatically based on what's actually on the work order — not a separate list.

Tied to Customer Records

Every campaign, reminder, and reply is logged against the right customer — keeping your team informed and your service consistent.

One Login, Everything

No separate marketing platform, no sync issues, no extra subscriptions. Marketing is just part of how BOOKAR works.

Simple by Design

No marketing expertise needed

Most marketing tools are built for marketers. BOOKAR is built for garage owners. You shouldn't need an agency or a course to bring customers back — you should just need a good system. So we've made every tool straightforward enough to use between jobs.

  • Ready-made templates for common campaigns and follow-ups
  • Automations set up once and run indefinitely
  • Plain-English controls — no technical jargon
  • Everything accessible from the same dashboard you use every day
  • Support on hand if you ever need a hand getting started

Your customers are worth more than one visit.

BOOKAR's CRM and marketing tools run in the background, keeping customers engaged, coming back, and telling others. Get started today.

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